SKU: 45723567261

One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable Company

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One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable CompanyFrom award winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow up to his bestseller One Simple Idea How many times have you seen a product and thought, I know how to make that better? Or not seen a product and thought, How is it that no one has invented this yet? And when haven't you thought, I need to be my own boss? You're thinking the right things. Now, the next step is to take action and that's

From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple Idea

How many times have you seen a product and thought, I know how to make that better? Or not seen a product and thought, How is it that no one has invented this yet? And when haven't you thought, I need to be my own boss?

You're thinking the right things. Now, the next step is to take action--and that's exactly what One Simple Idea for Startups and Entrepreneurs is all about.

Stephen Key, one of the world's leading experts on getting business ideas off the ground, revealed in his groundbreaking book One Simple Idea just how simple it is to make a fortune by selling or "renting" your great ideas.

Now, he helps you live the entrepreneurial dream by delivering a proven, straightforward process for starting, growing, and running a business--without the need for an MBA or millions of dollars in funding. As an inventor and successful business owner, Key brings a unique and fully rounded perspective to the subject, teaching you how to:

  • Develop, test, and protect your idea
  • Plan and launch your business
  • Manufacture, package, market, sell, and distribute your product
  • Manage and grow your business
  • Prepare for and implement your endgame

Key draws on his own experience as a billion dollar inventor to offer how-to's and other takeaways you can use to get off the ground and into the black. Case studies, tips, and advice from other successful entrepreneurs underscore key principles to make it easier than ever for you to achieve your business and life dreams.

You don't need millions of dollars or a business, engineering, or manufacturing background to develop, produce, and sell your own product idea. All you need is one simple idea--and the passion to make it happen.

Praise for One Simple Idea

"This book is straight-forward, no-nonsense information for how to start a successful company. Read it "
--Barbara Corcoran, investor/shark on ABC's reality hit Shark Tank

"The ideas in this book are key to creating the kind of enterprise that will create hundreds of thousands of jobs in the future. The goal of entrepreneurship is to reduce the risk of failure as detailed in this book."
--Nolan Bushnell, inventor of Pong(R) and founder of Atari(R)

"Kudos One Simple Idea for Startups & Entrepreneurs is brilliant A must read for those that have the courage to dive into their dreams. This is a true Road Map for those that have the passion to achieve their Freedom. Truly something that I wish would have been there for me 33 years ago."
--Russ Hornsby, toy industry veteran, 2010 Toy of the Year award winner in seven different countries, and creator of hit toys ZhuZhu Pets(R), XiaXia Pets(R), DeGeDar(R) and others

"I took one of those simple ideas and turned it into a company that now has its products in over 35,000 doors of retail distribution. With One Simple Idea for Startups & Entrepreneurs, Stephen gives us the tools we need to take an idea from your Head to the Store shelf."
--Todd Basche, inventor of Word Lock(R), the #1 selling word combination lock

"Any inventor or entrepreneur who wants to make money without risking hundreds of thousands in design, manufacturing, warehousing and distribution would be well served to take advantage of the practical wisdom offered up in Stephen's most recent work, One Simple Idea for Startups & Entrepreneurs."
--Ron Hazelton, former home improvement editor for ABC's Good Morning America and leading authority in the do-it-yourself home improvement field

"One Simple Idea for Startups and Entrepreneurs is a MUST read. The process is broken down into steps that makes it simple to follow and gives you a roadmap to Success."
--Gene Luoma, Inventor of Zip-It Clean(R)

"Advice is everywhere but good advice is very rare. Stephen Key' One Simple Idea for Startups & Entrepreneurs is the exception."
--Steve Greenberg, author of Gadget Nation and co-host of Food Network's television program Invention Hunters

"Stephen's a trailblazer in what is now widely accepted as the emerging field of frugal innovation."
--Patrick Raymond, Invention Expert for Huffington Post, creator of InventionScore(R), and co-host of Invention Hunters on Food Network

"Stephen Key is the real deal. Without his knowledge and willingness to share it, I would not have been able to successfully bring my own product to market. Now readers of One Simple Idea for Startups & Entrepreneurs have the same opportunity to benefit from an education in startups and just how true it is that all it takes is persistence and one simple idea."
--Nancy Tedeschi, inventor of SnapIt Screw&(TM) and prize winner of the WalMart Get on the Shelf contest

An easy, important read for practitioner and academic alike. . . . Highly recommended."
--Choice



Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 11/12/2012
ISBN: 9780071800440
Pages: 234
Weight: 1.15lbs
Size: 9.10h x 6.30w x 1.10d

Review Citations: Choice 04/01/2013
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SKU: 45723567261

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Totoro ro ro
Alexandria, US
★★★★★ 5
2nd grade son's favorite book of all time!
Format: Paperback
So this is not classic children's literature with beautifully written passages a la The Velveteen Rabbit. This IS, however, the only book my 7 year old son has read repeatedly (6 times?) and BEGGED me to buy so that we would have our own copy when it was time to return it to the library. Santa brought him 3 gifts this year- a Cozmo robot, a drone, and this book- they were all displayed together. Guess which one elicited the first scream? "Sparks!!! Santa brought me Sparks!!!" This comic book is not Shakespeare for children but the story is creative and FUNNY, the illustrations are great, and boy does it keep my kids' attention (my 4th grade daughter also loves it, though not to the obsessive extent of my boy). Get it- your child will love it. This is not a book for YOU to read aloud- this is for the child to read on his/her own. So when The Wind in the Willows has them yawning, hand them this instead.
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Reviewed in the United States on January 2, 2019
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MJ25
Lexington, US
★★★★★ 5
My son loved these books!
Format: Paperback
We found this book at the library. I was struggling to have my 7 year old read a book he was interested in. He started reading this and couldn't put it down. We bought the other two and he flew through reading them. He laughed and said it was such a good book that I need to read it. We have a pet cat named August so that was what peaked his interest and he loved that!
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Reviewed in the United States on July 29, 2022
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L. Robertson
Draper, US
★★★★★ 5
Wonderful book for all ages!
Format: Paperback
What a delightful book this is! So far I have ordered one for myself...and one for an 8 year old grandson. My 11 year old grandson has borrowed my copy, and so far I don't have it back, so I'll be needing to purchase another one! The story is funny and heartwarming and wonderfully original. The drawing is perfect for the characters and settings, all enhanced by the marvelous and vivid color. Buy this book! Everyone you know will appreciate it!
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Reviewed in the United States on March 22, 2018
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Shawn A Lodico
Massapequa, US
★★★★★ 5
10 year old reluctant reader LOVES THIS BOOK!!!!
Format: Paperback
I'm constantly trying to find books to tempt my 10yr old reluctant reader. He LOVES this book!! He has been reading it outloud to our dogs, and at several points I could hear him absolutely cracking up. The artwork is fantastic, the plot is hilarious. Honestly I'm enjoying it as much as my son (and the dogs!). Yesterday he had a friend over.... and instead of making a beeline for the xbox as usual.... my son said, "let me show you my new book" and proceeds to read a particularly funny portion outloud. Both boys laughing. Truly, 5 stars. (PS author, please say you've already started the second installment??)
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Reviewed in the United States on March 4, 2018
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Ursiform
Grantham, US
★★★★★ 4
Amusing cartoons
Format: Paperback
So two cats create a mechanical dog suit to fight crime and, in the end, save the planet. Mostly fun times, although there are some stretches of credulity in the overall story. Generally fun, however.
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Reviewed in the United States on May 28, 2018

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